
THE CLIENT
The Waffle Oh! Food Truck serves gourmet waffle sandwiches along with specialty sides and waffle inspired desserts. They serve the greater Los Angeles area their delicious waffles at various food truck events.The Waffle Oh! team is looking to become the premier waffle truck in California.
THE CHALLENGE
Before the Waffle Oh! Food Truck opened its doors, they knew they needed a website and social media to get their word out. The website needed to include the menu, contact info, and most importantly, their social media feeds to connect with their followers. They were on a really tight budget because they were just starting out, but they still needed a site that spoke volumes of what they are about: fun, great food, and a great atmosphere.
THE SOLUTION
Keeping the budget in mind, we elected to keep it really simple and build the site in custom code that was really basic. The site was only three pages with fairly minimal information on each page. The social media feeds and links were very easy to implement as the companies have iframes for their feeds.
The Overall look of the site is derived from discussions with the client about how they wanted a really fun, playful mood with it. At one point ideas of childhood came to mind with cereals boxes and Saturday morning cartoons. This type of look definitely makes them stand out from other trucks as it adds some personality to the truck.